SSPs, RTB Exchanges, Ad Networks, Marketplaces, Display, Mobile – For publishers it's more difficult than ever to optimize the sales of their digital advertising inventory: Today, they are facing a large variety of vendors and technologies that they must try out and constantly optimize against each other. A manual optimization is complex and inefficient – and therefore results in high costs.
As an independent yield optimizer, we meet this challenge with our expertise and a superior technology that allows us to monetize your inventory in the best possible way. We know the demand and the technical possibilities and have made it our mission to automate all optimization and setup processes.
Our technology takes all appropriate demands and lets them compete for every single ad impression in real time.
Performance forecasts combined with dynamic inventory and user pricing based on our algorithms ensure that every ad request is served with the highest paid campaign, whether it is RTB or not – resulting in the best possible eCPM for each impression.
Seize the opportunities of Programmatic Ad Trading for your premium business now. We market your websites in our channels or set up and run dedicated private marketplaces for your inventory on the big SSPs (RTB marketplaces).
In addition to standard formats, such as leaderboard, medium rectangle or skyscraper, we also optimize mobile ad formats and video ads. On top of that, we provide a variety of high impact and special formats. For any questions regarding your inventory, contact us!
We make every effort to protect your brand and your users: Our quality management ensures that the delivered campaigns comply with your business rules. Blacklisting and whitelisting by advertiser, destination URL and category gives you full control of the whole process.
Within our partnership we will help you to identify your business opportunities and get the most out of your web projects. We advise you throughout the process: from the ideal placement of advertising spaces to the development of an optimal, comprehensive ad sales strategy.